Jessica Bay is an experienced Educator, Communicator, and Researcher who has a great deal of experience communicating with students at multiple institutions and organizations as an instructor. I place my research at the intersection of media industries and fan studies. My PhD research examines the use of fan practices in the marketing campaigns of American film studios with a particular focus on marketing aimed at the young fangirl.
This research flows pretty naturally from my two previous MAs. At the University of Lethbridge in Alberta, Canada I completed an MA in English where I discuss a connection between digital self-publication and fanfiction in the genre of urban fantasy (“Re-Writing Publishing: Fanfiction and Self-Publication in Urban Fantasy“). My first MA is in Popular Culture from Brock University in Ontario, Canada where I studied blockbuster sequel sets and the industry of Hollywood (“The New Blockbuster Film Sequel: Changing Cultural and Economic Conditions Within the Film Industry“). I also have a BA in Film & Video Studies from the University of Regina in Saskatchewan, Canada.
In this space you will find:
- Content shared with students in my various roles as Teaching Assistant
- Materials for courses designed and implemented at various institutions as a Course Instructor
- Some materials for courses that have been designed but not implemented
- Various teaching materials I have gathered for students
- Guest Lectures and Invited Talks I have given for various groups
- Links to my academic and academic-adjacent publications
- Links to newspaper, magazine, podcast, video, and convention interviews and presentations I have given related to my research on the media industry and/or fans
- A brief discussion of the corporate training content I have created.
You can find out more about me at any of the usual spaces (LinkedIn, Academia, ORCiD).
Jessica Bay 